Bella Noir Clothing Look Book Shoot

Bella Noir Clothing is a small online clothing boutique based here in the North of Scotland. Fashionable clothing is not readily available in the area as there are only a couple of independantly owned boutiques as well as a 2 or 3 chainstores. Choice is limited and often you can find yourself out at the weekend wearing the same or similar to a few others.

Bella Noir’s owner, Demi Macgregor, found out herself how hard it was to get fashionable clothing at short notice locally so seeing the gap in the market set about sourcing where to buy clothing and conducting market research to see if she her idea could work as a viable business that she could run from her home on top of her full time job.

Being an online shop in its infancy Demi is limited to the amount of clothing and sizes she can carry as stock however from what I saw she is offering a great selection and as her business grows she should be able to invest in larger selections.

Demi was looking for a photo shoot to help show off some of her stock so between us we came up with a Look Book style of shoot with her friend Kayte and the winner of an online competition she ran to be a Model for the Day, which was won by Tammy Hislop who travelled up from Edinburgh to take part in the shoot. Also part of the team were Vana Guy for her amazing make up skills and Keighley Campbell as Hair Stylist Extrodinaire for the day. The outfits chosen by Demi are set off with jewellery that is designed and hand crafted by Kelly Munro.

We had planned an outdoor shoot however the Caithness weather was against us even though the morning started off so lovely. Thankfully we had a back up plan as Demi had contacted Pennyland House B & B and they very kindly let us use their premises.

So while Demi is busy putting the images on her website with details of sizes available here are some of the images taken on the day


Photography – Julie Fraser Photography
Clothing – Bella Noir Clothing
Make Up – Vana Guy Make Up Artist
Hair Stylist – Keighley Campbell of Hair @ 21
Jewellery – Kelly Munro Jewellery
Venue – Pennyland House B&B
Models – Demi Macgregor, Kayte Miller & Tammy Hislop


Julie Fraser Photography
Bella Noir Clothing
Vana Guy Make Up Artist

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